Two hands forming a rectangle frame gesture against a white background, black and white photography, Five Six Studio content capture and creative direction.

BRANDING

BRANDING, DONE PROPERLY.

Most branding starts with a moodboard. Ours starts with why you exist.

We think big, move fast, and we never forget

the human behind the brief.

BRANDING

BRANDING, DONE PROPERLY.

Most branding starts with a moodboard. Ours starts with why you exist.

INTRO

A strategy-first branding agency in Knaresborough, North Yorkshire - for start-ups launching right and businesses ready to rebrand. Harrogate, Leeds, York, anywhere. We build brands with people, not for them.

SERVICES

WHAT WE DO:

It's slower than jumping straight to logos. It's also why our logos last. Here's how the three stages break down - what's included, what's a package, what's an add-on.

What it is

Our structured discovery process. By the end of it, we understand your brand, your objectives and your audience well enough to make every creative decision with confidence - not guesswork.

Who it's for

Everyone. This is where every Five Six project starts - start-up or rebrand, no exceptions.

Good to know

The gate that protects everything else - nothing moves forward until The Purpose is complete. Fewer revisions, less rework, a result that holds up.

What's included

Brand Discovery FormWho you are, why you exist, where you want to go.Included

Kick-off SessionGoals, timelines, constraints and the vision behind it all.Included

Founder Vision BoardThe feeling you want to create, made visible.Included

Project Brief DocumentThe single source of truth for the whole project.Included

What it is

The brands that skip research often create beautiful work that says the wrong thing to the wrong people. Pick the pieces you need - all five or just one. Every module gives the decisions that follow a clear north star.

Who it's for

Brands in crowded markets, start-ups finding their gap, and any business whose gut instinct needs evidence behind it.

Good to know

Builds on The Purpose. The Narrative comes highly recommended.

Build your package

Competitor Audit & Analysis4-8 competitors reviewed - exactly where the gaps are.Add-on

Audience Profiling2-4 detailed personas - motivations, frustrations, buying triggers.Add-on

The NarrativeTone of voice, messaging pillars, tagline directions. Highly recommended.Add-on

Journey MappingEvery touchpoint from first encounter to loyal advocate.Add-on

Business Systems AuditHow your business actually runs - and where AI saves real time.Add-on

What it is

The thing people see before they hear you. A visual identity built to last - not to follow. Both tiers include a brand guidelines document and every colour value for print. Drawn, chosen and checked by humans.

Who it's for

Start-ups launching from scratch, and established businesses whose look no longer matches their ambition.

Good to know

Every identity starts with The Purpose - so the design has a reason behind it. Visual direction moodboards agreed before a mark is drawn.

Choose your tier + add-ons

Essential CoreThe launch minimum - credible from day one. 7-10 days.Package

The Full SystemEverything to scale - full architecture, type system, mockups. 10-14 days.Package

Brand GuidelinesComes with both tiers. The brand bible.Included

Applied BrandDecks, email templates, invoices - the identity everywhere. 7-10 days.Add-on

InkonographyHand-drawn by Mailan - no AI can touch it. 7-14 days.Add-on

Brand AnimationYour mark in motion, by Jem. 5-7 days.Add-on

Explore Inkonography

CLIENTS WE'VE DONE THIS FOR

Tranmer White

Property

Penthouse Living

LIFESTYLE

Zone Studio

Fitness

Ouraya

Eco

FANCY IT?

Every brand we build moves through the same three stages - and each one earns the next. The Purpose nails down your why before anything moves. The Research maps the landscape you're building in. Only then does The Face begin: the identity people see before they hear you. Fewer revisions, less rework, a result that holds up.

[ BUILD YOUR OWN PACKAGE ]

faq

Why hire Five Six instead of a freelance designer?

Depends what you build - and you can build it yourself. Our Build Your Own Package tool lets you pick exactly what your brand needs and price it live. No hidden costs, no "prices on request," no jargon. Two minutes, real answers.

Why hire Five Six instead of a freelance designer?

How much does branding cost?

Do you just do logos?

How long does branding take?

Do you use AI?

We're not in Yorkshire - does that matter?