Craft
Fitness + Wellness
Solo Founders
Standout: The Platform
Budget: £

80%
Increase in client retention within the first quarter post-launch.
THE BRIEF
Lisa Molloy runs a PT and Pilates practice built around one idea: fitness should fit the person. While the practice thrived on organic growth, the legacy digital experience had failed to keep pace with the premium service offered.
identity
elements



WHAT WE DID
We transformed Harrogate PT from an organically-grown practice into a structured, digital-first brand. Our focus was on removing the friction from the client journey, replacing an outdated booking process with a high-performance custom platform. By aligning a minimalist, premium visual identity with a seamless UX strategy, we successfully drove an 80% growth in returning customer sessions within three months of launch.

studio
feedback

"Lexie and Bella really took the time to listen and understand what I needed for my website. They looked into options that would work for my clients and came up with a beautiful site which I love. Thank you so much".
Lisa Molloy
Founder














