Craft
Luxury + Lifestyle
Start-Ups
Standout: The Face
Budget: ££

7
Operational systems built from scratch - brand, website, social, email, domain, supplier chain, and import logistics. One studio. Zero loose ends.
THE BRIEF
Ouraya is a luxury homeware brand rooted in Brazilian golden grass weaving - rare, sustainable, story-driven. Launching into the global market takes more than a logo. It takes a full commercial and creative foundation.
identity
elements



WHAT WE DID
We did everything. We architected a full-scale commercial and creative foundation to launch Ouraya onto the global stage. Our work went beyond traditional branding, encompassing the entire operational infrastructure - from import logistics and supplier chain management to a high-performance digital presence. By handling the complex backend systems, we enabled the founders to focus entirely on product curation and sustainable partnerships.

studio
feedback

“Having worked with FiveSix previously, I knew they would be the right partner for launching a new venture like Ouraya. Their ability to truly understand not just the vision, but the feeling behind the brand - what it stands for and where it’s going - is second to none. From concept through to execution, the process was thoughtful, collaborative, and delivered to an exceptionally high standard. It was only natural, and a very easy decision, to continue working with them as we grow the business, particularly across all marketing aspects. Their ongoing support gives me complete confidence in how the brand will evolve.”
Diogo Campos
Founder, Ouraya













